| The Singer Company was founded in 1851 and has | | | | first portable sewing machine and the first |
| since become one of the leading sellers of sewing | | | | computer-controlled sewing machine. |
| machines to individual customers, artisans and large | | | | In 2009, Handbag Designer 101, a handbag designer |
| companies alike. Singer has international presence | | | | resource, announced that Singer will sponsor the "Best |
| throughout the world with facilities in Brazil and China | | | | Handmade Handbag Category" for the upcoming |
| along with 10 marking operations located overseas, | | | | Independent Handbag Designer Awards. The |
| selling sewing machines in more than 190 countries. | | | | competition is intended to inspire designers to use new |
| The company has demonstrated innovation throughout | | | | techniques and give praise and recognition to those |
| its century plus years in business, having invented the | | | | currently creating fine handbags worldwide. |